Anna Santeramo

Digital strategist

From painting to photography, from Tai Chi to Shodo, through storytelling and cinema: this is me, and these are my passions. I believe creativity must draw from every experience to generate unexpected combinations; we only grow old when we stop learning, and we stop learning when we stop being curious.

The web was a challenge for me from the very beginning. Its immaterial nature pushed me to seek out its concrete side. I began studying it as if it were an invisible creature that necessarily possessed an internal mechanism. My primary goal has always been to understand how these tools can be monitored and managed, serving as a bridge between the virtual and the real world.

Strengthened by my Ninja Marketing Master’s degree, I have dedicated myself to daily study—because in this industry, the learning never ends (for better or worse). The web is a “liquid” world in constant flux; staying updated is the only path for those of us who use it to achieve tangible results for our clients.

I believe that curiosity is the lifeblood of our profession. It allows me to manage social media with a sense of playfulness and dynamism, bringing that same energy to the production and management of content and videos for every client.